THE DOLCE LTD SToRY
Every Optimised Campaign Starts With Clear Tracking and Smarter Targeting
Dolce Ltd had a solid reputation and a strong service offering, but their digital advertising was underperforming. Poor campaign structure, inaccurate tracking, and low-quality keyword targeting made it nearly impossible to assess performance or make confident, data-led decisions. As a result, their campaigns lacked the efficiency and scalability needed to support business growth.
That’s where we came in.
What Wasn’t Working
They weren’t struggling with demand, they were struggling with clarity. Here’s what needed attention:

Who Is Dolce Ltd?
Dolce Ltd is a family-run school meals provider operating across the UK.
With a commitment to nutritious, freshly prepared food and a bespoke ordering system for parents, Dolce has grown to serve hundreds of schools nationwide. Their emphasis on service quality and digital convenience sets them apart.
Our Fix: Target Smarter, Track Better
We cleaned up the clutter and focused on what mattered most—accuracy and intent. Here’s how we fixed it:
By tightening tracking and refining targeting, we helped Dolce Ltd hit their CPA targets while scaling their ad spend by over 150%, without losing efficiency.
In Just 3 Strategic Months: Here’s What Changed. Precisely
By fixing their tracking and sharpening campaign quality, Dolce Ltd finally had the visibility to spend with confidence, and the performance to prove it.
“Before working with the PPC Team, our tracking was inaccurate, and we had no clear view of our ad performance. They set up GTM, corrected our conversion tracking, and helped us hit our CPA targets from the very first month.”
Ready to grow smarter, not harder?
Our free PPC audit service gives you the details you need to understand how your account can be improved.